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The study of signs, what they represent and signify, and how we act and think in their milieu.
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Being the lowest level of information, signs are carriers of ->signals.
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A ->message that has been transformed to a transferable form, the carrier of the message, carried by a ->sign.
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The carrier of information, carried by a ->signal.
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Defining the laws of composing ->messages the syntax determines the relation between a sign-set and the ->sign or pattern.
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The relation between a ->sign or pattern and its carrier.
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The relation between a ->message and its meaning for the receiver.
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The impact of a ->signal to its receiver's behaviour.
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