The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a darker and heavier face than the regular type face. It appears between < b>...< /b> or < strong>...< /strong> tags in the HTML source of your web page.
Note: CSS is not recognized.
Example
Keyword: Internet Marketing
... this is the body content on a web site and I want to highlight the keyword Internet Marketing with Bold characters.