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Other Factors or RecommendationsUse the same keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages. The more keywords that link to a specific page the better.
Do not use the exact same title tag on every page on your website. Search engine robots might determine that all your pages are the same if all your title tags are the same. If this happens, your pages might not get indexed.
Do not spam the description or keyword meta tag by stuffing meaningless keywords or even spend too much time on this tag
Do not link to link-farms or other search engine unfriendly neighborhoods. A good rule of thumb is if your pages do not contain any words that reflect the content of the site you are linking to, do not link to it.
Do not use doorway pages. Doorway pages are designed for robots only, not humans.
Search engines need text to index your web pages, to determine the theme of your web site and to produce a site summary. They cannot read what is written on your graphical images or in a Flash movie. Google recommends to create a useful, information-rich site. Fresh, continuously updated content is one of the best ways to ensure that search engines return to your web site (and your visitors, too).
Some search engines and directories don't accept submissions with capitalized letters in the document title or in the meta tags. Your web page doesn't use all capitalized letters in those web page elements so there won't be any problems with the search engines in this aspect.
Some search engines consider tiny text (i.e. font size 1 or 8px) as an attempt to fool the search engines. Some webmasters have abused tiny text in the past to hide dozens of keywords on a web page that human web surfers cannot see.
Some search engines and directories rank web sites lower that are hosted at free web space providers, or if web sites don't have their own domain name. Some search engines also limit the number of web pages they'll index from a single domain.
Source: Catanich Internet Marketing
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